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Blockchain Re-establishes Trust

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Blockchain Re-establishes Trust

Sujith Vasudevan, Managing Editor, 0

Supply chain management and logistics play a pivotal role in ensuring the smooth functioning of the consumer products industry. The supply chain segment frequently faces problems like a lack of transparency, forgery, inadequate record-keeping, and delays. When it comes to perishable goods, including food & beverage products, it becomes a lingering predicament. Blockchain is swiftly emerging as an elixir to the whole manufacturing industry.
In 2020, an E.coli outbreak spread like wildfire in the US across 19 states. Around 20 people were hospitalized. The calamity was traced back to leafy greens, and the industry spent millions of dollars notifying the public as well as tracking and removing the contaminated vegetables from the market. Blockchain could have prevented or at least made disaster management way easier.

The American multinational retail corporation, Walmart has been using blockchain technology to not only digitally transform its supply chain and reduce the time it takes to track the source of food contamination. Walmart, indeed is not alone Nestlé uses a blockchain to trace the growing origins of its Rainforest Alliance-certified coffee brand. This helps the brand guarantee the sustainability practices of the coffee growing. On the other hand, the consumer can simply scan a QR code on the packaging to view realtime information on farmers, the time of harvest, the roasting period, and even the transaction certificate for their coffee’s specific shipment.