Manoj Kankane , Founder & CEO
The Baby Care sector has been an under performed category since always, exercising under the Cosmetics & Toiletries as its subcategory. But, not to forbid recently there's been a significant growth in the sector with consumers becoming more aware regarding the harmful effects of synthetic products and shifting their focus towards high quality, utility-driven, and premium baby products. Hence, the challenge lies on the part of key global strategies and leadership characteristics to create a sustainable global brand in this industry that conducts thorough R&D and offers products that are extensively curated & designed to serve the varied customer needs.
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Top 10 Leaders in Baby Products - 2022
Parents across the world have become more cautious in selecting any baby related products be it baby food, baby cosmetics & toiletries, or baby safety & convenience. Demand for chemical free and harmless baby care toiletries has been mounting due to rising awareness associated with various health-related issues, such as fungal and bacterial infections, caused by synthetic baby products and toiletries. This has spurred the demand for skin, bathing, and other toiletries products for which consumers are willing to pay premium prices depending on their quality.
The rising population of working women is another reason for the increasing demand of baby products in countries like India. The increased disposable income and the spending power of population on such superior quality products to assure baby health are driving the market growth. The health benefits of baby food have increased demand for baby food for infants and toddlers. Since infants and toddlers are more prone to infections, quality plays a major role in influencing the decision of parents. Health organizations such as FDA, have set strict guidelines for baby foods and the use of chemicals owing to their side effects on the human body.
The global baby products market is expected to reach $352.65 billion by 2030, according to a new report by Grand View Research. The global market has been experiencing rapid growth as consumer preferences are ever-changing and diverting towards utility driven, superior quality, and premium baby products.
In this issue of CEO Insights, we bring you a list of ‘Top 10 Leaders in Baby Products – 2022’ who have leveraged their extensive industry expertise and experience for the growth and profit of the respective organisations in which they have served. The following list has been prepared after being closely scrutinized by a distinguished panel of judges including CXOs, analysts and our editorial board.
Company Logo | Company Management | Company Name | Company Description |
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Bharat Saxena, Marketing Director | Artsana India | An accomplished result-oriented marketing professional with 19 years of diversified experience in the FMCG (Foods & Baby Personal Care), Strategic marketing individual with the capability to set & drive longterm and short-term brand goals |
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Vinita Jain, Founder | Biotique | After graduating from the University of Delhi in 1990, her passion and intrigue for the 5,000-year-old discipline of plant medicine had peaked and hence the brand came into existance |
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Manoj Kankane, Founder & CEO | Fabie Baby | Over 20 years of professional experience with operational and domain knowledge of International Sales, OEM, Modern Trade, Market Activation & Market Research in Emerging and Developed markets |
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M Manal, Founder | Himalaya Baby Care | His dream of discovering the mysteries of nature began in the year 1930 as he was determined to bring to people the promise of nature's healing power, harnessed through scientific research |
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Priyanka Chaudhary Raina, Founder | MAATÉ | An Entrepreneur and a social worker and she did her graduation in Engineering from the KIET Group of Institutions |
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Varun Alagh, Founder | Mamaearth | An engineer from DCE & MBA from XLRI Jamshedpur, currently creating a line of honest, natural and safe products, Asia's first MadeSafe certified brand that aims at reducing stress amongst parenting by providing solutions as safe and natural products |
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Swati Khanna, Brand Manager | Pediasure | At the firm she is responsible for developing (working with LOC managers) and delivering the tool kit of existing and new brand architectures for Toddler Nutrition category |
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Sashi Kumar V, Managing Director | Phoenix Medical Systems | An innovator, with an M.S. in Entrepreneurship from IIT Madras has also attended the Business Leadership Programme at IIM Calcutta, levereging his interest and passion by bringing up the firm in existance |
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Susheel Pandey, Sales Manager | Pigeon | He possesses 12 years experience in sales Baby care product , and Toys State MP and CG and handling channel partner and his team, Merchandising, sales promotion activity, sales target planing & achievement, Inventory management and retail product launch planing |
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Malika Sadani, Founder & CEO | The Moms Co | An engineer and an MBA by education, she worked as a banker before quitting her job to become a full-time mom. The firm was born out of her uncompromising attention to the smallest of details and her desire to not compromise on good quality, safe products that deliver real results |
Other Issues
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