| | FEBRUARY 20209culture change! Like it or not, if you are not willing to abandon old paradigms that do not work, if you are not finding the `Aha!' every now & then, you are not in a startup mode. This has to begin at the top. Fire the secretaries! You do not need the peons serving coffee in elaborate sets of fine pottery. Use G-suite to be your tech-enabled secretary. Collaborate with the team and hang-out at the coffee vending machine and water coolers. You cannot be the C-Suite, closeted CEO anymore and lead a transformation that is from the front line. Go by cycle to work if your workplace is anywhere up to 20 km away. Sustainability is a big concern and what better way to show it than `One Less Car!'.The concern for the planet is growing, and one must step-up to the plate and play a useful knock. Your team needs this leadership, and no one is in a better position to drive this than the CEO. Start your travels and learn from the best global practices. Find JV or marketing partnerships that allow the vision of your company to be ahead of what the `Bhed Chaal' is. Go for Blue Ocean market spaces that can propel your company to be No.1 or No.2 in your space!Never ever discount the hard work required in the shop floor to lead this change. Roll-up the sleeves. Get into Kaizen and lean management, Shed some flab and walk the floors. No job is too small to be done. Strategize all you want; real teamwork is in doing it with the team shoulder-to-shoulder, learning and adapting all the time.Use Technology, but be careful not to let it use you. In the end, you as a CEO are the guardian of the spirit of transformation. The question is, are you willing to transform yourself? All change starts with you! OUR DOMAIN EXPERTISE AND SKILLSETS COULD BE BETTER USED TO BE A TECH-ENABLED TEXTILE STARTUP THAT REINVENTS ITSELF OR COMES-UP WITH NEW WAYS OF SOLVING CUSTOMER CHALLENGES
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