| | NOVEMBER 20219Panasonic Ropes in Fumiyasu Fujimori to Lead its Consumer Sales DivisionTilt Brand Solutions Hires Sirish Suveer as its Senior Director - BusinessBY CEO INSIGHTS TEAMTilt Brand Solutions, a brand and communication con-sultancy, names Sirish Su-veer as Senior Director ­ Business. In his new role, he would report to Rajiv Chatterjee, Tilt's Co-Founder and Chief Business Officer.Suveer brings-in over 18 years of experience in Advertising and Marketing. Across his previous stints at Publicis, MullenLowe Lin-tas Group, JWT & Max Life Insur-ance, Suveer has led the teams on brands like Citibank, Heineken, Zee5, Skoda, Dabur, Vistara, Airtel, PepsiCo and Britannia amongst many others. His work on them has won him effectiveness laurels at Effies India & APAC.Rajiv says, "We are really ex-cited to have Sirish jointly lead the Account Management func-tion along with Avinash Shenoy ­ Senior Director - Business, as we grow and continue to consolidate businesses. He is joining us at a pivotal time for Tilt, as we scale-up and continue to take-on larger full-service mandates. His experi-ence at leading key agency busi-nesses is exactly why we feel this is a perfect fit and time".Speaking about his appointment, Suveer says, "I am excited to start this new innings with Tilt. Hunger is evident in the agency's culture; in the last three years, Tilt has built an enviable portfolio. With the strate-gic approach of 'Full-Brained Think-ing' and the creative mantra of 'One Brand. Many Stories', the ambition is to create notable work and build rewarding narratives for our part-ners. I look forward to leading a for-midable team and create magic".
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