| | APRIL 20224 Vol 04 · Issue 4 -1 · April, 2022 Publisher Alok Chaturvedi Managing Editor Sujith Vasudevan Group Art DirectorAshok KumarNoidaRohit Raghubanshi Garima Anandadvertise@ceoinsightsindia.comEditorial queries editor@ceoinsightsindia.comTo subscribeVisit www.ceoinsightsindia.com/subscribe/ or send emailto subscription@ceoinsightsindia.comCover price is Rs.150 per issue.Editor Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of InfoConnect Web Technolo-gies India Pvt. Ltd., and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2022 InfoConnect Web Technologies India Pvt. Ltd., All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher. Design Mohana Krishnan Prabhu Dutta Souvik AcharyaVP - Sales & Marketing Amrit SinghCirculation Manager Magendran PerumalDid you know Netflix originally started with a business model akin to Blockbuster, a US-based movie & video game rental services company? But something that Netflix did differently was that it anticipated the revolutionary transformation in customer demand with rising digitalization and started providing online entertainment. You know the rest. Netflix wiped out Blockbuster ­ and the movie rental industry ­ entirely. The Netflix story time and again reminds us of the dynamicity of the media and entertainment (M&E) industry.Proving its resilience to the world despite the havoc engendered by the pandemic, the Indian M&E industry is at a watershed moment in terms of growth, backed by rising consumer demand and improving advertising revenue. According to a FICCI-EY report, the advertising to GDP ratio is expected to reach 0.4 percent by 2025. Another EY report divulges that the M&E sector is projected to grow to $29 billion by 2023, driven by the acceleration of digital adoption among users across geographies. It's no wonder that entrepreneurs are mushrooming in the sector. But the ground rules for them all have already been quite clear ­ the benchmarks have been set at high, and quality content is the only way forward. In this issue, we shed light on a bunch of leaders in the M&E industry who have set benchmarks. Do let us know your thoughts. Sujith VasudevanManaging Editoreditor@ceoinsightsindia.comEditorialQuality Content is Still the Name of the Game Editorial Ananth V Aveek Pal Chaudhuri Avinash Roy Mandvi Singh Sthitaprajnya Panigrahi
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