Vikram Chande has been named National Sales Head – Digital at Zee5, according to his LinkedIn profile. In this role, Chande will lead the digital sales strategy for the streaming platform, concentrating on driving growth and strengthening partnerships within the competitive OTT market.

Chande brings with him a wealth of experience in digital advertising and media, having previously served as General Manager and Sales Lead – India for Samsung Ads. During his tenure at Samsung, he played a crucial role in expanding the brand’s presence in the digital advertising space. Chande’s career spans several prominent global organizations, including Adobe, GroupM, and Dentsu International, where he held various leadership roles in media and digital advertising.

With his extensive experience in the media and advertising industries, Chande is well-positioned to make a substantial impact at Zee5. His leadership is expected to strengthen the platform’s digital sales initiatives, helping Zee5 maintain its competitiveness as it expands its presence in India’s rapidly evolving streaming market. Chande’s appointment comes at a pivotal moment when digital media is becoming increasingly crucial for OTT platforms, especially in the post-pandemic era.