Reliance Broadcast Network, one of India’s largest media and entertainment company appointed Abraham Thomas as its new Chief Executive Officer. The appointment of the industry veteran will influence his deep knowledge into the multi-media platforms and ensure that the network’s vision of being a leading platform-agnostic radio player is on the right track.

On his new role, Abraham Thomas, says, “Audio entertainment is ever evolving and players are bringing formats that are new and engaging to drive listenership and enhance advertiser relationships.

I am excited to join this evolving business and be a part of the successful transformation and growth that lies ahead.

BIG FM's programmatic and tech-driven developments paired with content marketing offerings by BIG Thwink, support the objective of pushing more original content and innovative brand integrated campaigns across platforms. In an evolving era where audiences are consuming audio content across multiple platforms, I am excited to join this evolving business and be a part of the successful transformation and growth that lies ahead."

With more than two decades of experience, Abraham Thomas previously worked with Radio City, RED FM, Indian Express, Sony, Astro Broadcast and MTV. He has added volume to the business inventories through high performing teams and he has a record of propelling businesses across print, radio, TV and digital to newer heights in India, China and South Asia. At BIG FM, Abraham will be driving partnerships, enhancing multi-platform reach, programming led to music, digital campaigns.

Founded in 2005, Reliance Broadcast Network houses 92.7 BIG FM with 45 stations, reaching over four crore Indians each week, BIG MAGIC, a one stop destination for humor, BIG MAGIC GANGA, a regional channel of Bihar and Jharkhand, and many more. It represents one window to the big world of the Reliance Group’s 200 million + consumers. Reliance Group’s media spread across infrastructure, telecommunication, retail, broadcasting, television production and, online that influences millions of Indians across the country.