Airtel and Meta team up to Encourage the Growth of India's digital ecology
Bharti Airtel and Meta Platforms, Inc. today announced a collaboration to support the growth of India's digital ecosystem. Airtel and Meta will jointly invest in global connectivity infrastructure and CPaaS based new-age digital solutions to support the emerging requirements of customers and enterprises in India.
Foundational connectivity infrastructure such as subsea cable systems are crucial for supporting the rising demand for high-speed data and digital services as India prepares to roll out 5G networks later this year. With the constant endeavor to augment the nation's infrastructure, Airtel will partner with Meta and STC to extend 2Africa Pearls to India. 2Africa is the world's longest subsea cable system and is expected to provide faster internet connectivity to almost 3 billion people globally. Airtel and Meta will extend the cable to Airtel's landing station in Mumbai and also pick up dedicated capacity to further strengthen its submarine network portfolio. The 2Africa cable will significantly boost India's cable capacity and empower global hyper-scalers and businesses to build new integrated solutions and provide a high-quality seamless experience to customers.
As members of the Telecom Infra Project (TIP) Open RAN project group, Airtel and Meta have been pioneers of Open RAN technologies with the shared goal of increasing ecosystem diversity, driving innovation, and cost-efficiency in connectivity networks.
Airtel has signed an agreement to help increase operational efficiency of Open RAN and facilitate energy management and automation in radio networks using advanced analytics and AI/ML models. Airtel is currently conducting trials for 4G and 5G Open RAN solutions on select sites in the state of Haryana and will commercially deploy the solution across several locations in India over the next few quarters. Airtel will share its learnings with wider ecosystem partners within the TIP community, including Meta, to help accelerate the deployment of Open RAN based networks across the world.
Businesses in India are rapidly shifting to cloud-based solutions to serve their customers digitally. Airtel IQ, the world's first network embedded Communications Platform as a Service (CPaaS) ecosystem, offers cloud communication across voice, messaging and video channels to help enterprises transform their customer engagement and drive profitability by leveraging automation and boosting revenue. Airtel will integrate Meta's WhatsApp within its CPaaS platform. With this integration, businesses will now be able to use WhatsApp's rich features and reach to provide an unparalleled omni-channel customer engagement to enterprises.