Audi India has announced the debut of the new Audi Q8, priced at INR 1,17,49,000 (ex-showroom), aiming to meet the increasing demand for premium vehicles in the Indian market. This launch also marks a significant achievement for Audi India, reaching the milestone of 100,000 cars sold in the country, just over fifteen years after its initial launch.

The new Audi Q8 blends innovative design with advanced technology, showcasing Audi’s commitment to luxury and cutting-edge features. The exterior is highlighted by a distinctive single-frame grille with a vertical droplet-shaped inlay, a new air intake grille, and a redesigned rear diffuser. It also features HD Matrix LED headlights with laser technology for improved visibility.

Inside, the Q8 offers a comprehensive set of features, including a 360-degree surround view camera, a 4-zone climate control system, and the Audi Virtual Cockpit for a fully digital driving experience. The B&O Premium sound system, with 17 speakers and 730 watts of total output, provides exceptional audio quality. The infotainment system, MMI Navigation plus with touch response, ensures easy connectivity and user interaction.

Performance-wise, the Q8 accelerates from 0 to 100 kmph in just 5.6 seconds and has a top speed of 250 kmph. It comes with quattro permanent all-wheel drive for reliable traction and stability under various conditions. The Q8 is available in eight exterior colors, including the new Sakhir Gold, and four interior color options.

To celebrate reaching the 100,000 sales milestone, Audi India is launching a 100-day promotion that includes customer benefits such as loyalty rewards, extended warranty options, and trade-in offers, enhancing their engagement with existing customers.