Delhivery, one of India’s top logistics and supply chain companies, has appointed Karan Parekh as its Head of Digital Marketing. With over ten years of experience in digital marketing, Parekh shared his new role announcement on LinkedIn.

Before joining Delhivery, Parekh served as the Senior Vice President of Marketing at YES BANK, where he played a key role in driving the bank’s digital initiatives. His extensive experience spans various domains, including biddable media, social media, search engine marketing (SEM), search engine optimization (SEO), and digital planning.

Throughout his career, Parekh has worked with prominent organisations such as PNB MetLife India Insurance, Axis Bank, Madison Communications, and GroupM, where he honed his skills in creating impactful marketing strategies and delivering measurable results.

At Delhivery, Parekh is expected to apply his extensive expertise to expand the company’s digital presence, optimize marketing strategies, and boost customer engagement in the competitive logistics sector.

This strategic appointment comes as Delhivery works to strengthen its leadership team in support of its ambitious growth and digital transformation goals.