Godrej Capital Nirmaan unveiled a strategic alliance with DBS Bank India, Visa, and Amazon, aiming to support MSME growth and broaden its scope. With a profound legacy of over 125 years in Indian business, the Godrej Group is geared up to address these challenges. Rooted in the ethos of 'nation-building' and buoyed by the enduring trust of Indian consumers in the Godrej brand, Godrej Capital is amplifying its Nirmaan platform by significantly expanding its collaborative network. The partnerships with industry leaders like DBS Bank India, Visa, Amazon, and others signify Godrej Capital's dedication to fostering growth opportunities for MSME owners.
The company emphasized that these partnerships aim to empower MSMEs by providing a diverse range of value-added services and comprehensive assistance throughout their business journey. Expanding its collaborative model to encompass over 13 partners aligns with its vision to actively contribute to the growth of MSMEs.
Manish Shah, MD & CEO at Godrej Capital, expressed enthusiasm about broadening their partner ecosystem, reaffirming the commitment to facilitating the growth of MSMEs through Nirmaan. Their goal is to act as catalysts and extend support beyond lending, becoming integral to the growth trajectory of MSMEs. Aligned with the nation-building ethos of the Godrej Group, they perceive themselves as facilitators, aiming to make a collective difference by providing services alongside committed partners, thereby contributing to India's journey toward becoming a 5 trillion-dollar economy.
Gaurav Bhatnagar, Head of Seller Acquisition at Amazon India, highlighted Amazon's dedication to establishing collaborations with MSMEs to cater to the evolving customer landscape, focusing on three core pillars: selection, value, and convenience. Through their partnership with Godrej Capital Nirmaan, Amazon aims to facilitate digitization and e-commerce accessibility for MSMEs. This collaboration enables MSMEs to leverage Amazon's platform for showcasing and selling their products to customers across India, tapping into export opportunities, and adopting omni-channel inventory management solutions. The goal is to assist MSMEs in providing unparalleled service to their customers and enhance their business proficiency through such collaborations.