Mumbai-based Raise Financial Services said that it is launching a financial learning platform Upsurge, aimed at simplifying learning about markets, understanding finance, and managing money. The financial literacy platform is targeted at late millennials and early GenZ audiences, it said. Upsurge is built and operated by Valuationary, the Surat-based e-Learning platform which was acquired by Raise in April this year. With the launch of Upsurge, Raise plans to provide engaging learning experiences, interactive live sessions, self-learning, help tasks, and bite-sized content to promote financial independence, the company said in a statement.

Unlike other e-Learning platforms, Upsurge intends to operate as a club for enthusiasts who want to learn, engage and contribute to building a community towards finance, money, and markets. “India has seen an unprecedented increase in attention of people who look for information and insights about money, investing and finance. There still exists a gap in the market where aspirations of being financially literate are yet to be fulfilled by many. With Upsurge, we are building a platform that simplifies money and finance through engaging courses, experiential learning, and bite-sized content”, said Pratik Bajaj, Founder, Upsurge.

Raise had also acquired Mumbai-based stock broker Money licious Securities in August 2021. The idea was to launch a new investment app for regular everyday stock traders and long term investors, through the Moneylicious acquisition, the company said. Raise had also launched an application programming interface (API) platform, DhanHQ, this year to help active traders deploy their trading strategies and help them to build their own trading platform aligned to their specific needs.

Unlike Other E-Learning Platforms, Upsurge Intends To Operate As A Club For Enthusiasts Who Want To Learn, Engage And Contribute To Building A Community Towards Finance, Money, And Markets

“In recent years, more and more Indians are looking to take charge of their finances with do-it your self (DIY) platforms for managing everything money on mobile. At Raise, we are building an ecosystem of consumer financial services starting with Dhan a technology-led investing & trading platform, and now Upsurge”, said Pravin Jadhav, Founder & Chief Executive Officer, Raise. Pravin had earlier built Paytm Money, the wealth management vertical of Paytm, and served as its managing director. Founded in 2021, Raise is a technology-led investment platform focused on long-term investors and super traders. Earlier in January, this year, the company had raised $22 million in fresh funding from Mirae Asset Venture Investments, Beenext, 3one4 Capital, and Rocketship VC, among others.