IT services major Wipro is planning to bring in a new operating model from next year. With this initiative, the company is planning to restructure into four strategic market units and the delivery model is also expected to simplify it looks to promote growth in the non-US market.

The company’s growth has been majorly dependent on the US market and it is also noted that it is quite essential now that the company consider broadening its base.

Thierry Delaporte, Chief Executive Officer, Wipro says, “Effective Jan. 1, 2021, we will replace the current structure of seven Strategic Business Units, Service Lines and nine geographies with four Strategic Market Units (SMUs) and two Global Business Lines (GBLs)...Besides ensuring adequate sector and domain focus in our go-to-market and execution, the new operating model will help drive growth in non-U.S. markets.”

He further states that the current complex delivery structure with multiple delivery units would be altered by a simple delivery model that would yield economies of scale.

However, the four strategic markets are identified as Americas 1, Americas 2, Europe, and Asia Pacific Middle East Africa. While America 1 and America 2 are organized by sectors, Europe and APMEA would be structured by countries. Furthermore, APMEA would include Australia and New Zealand, India, South East Asia, Middle East, Africa, and Japan.

Thierry further adds, "I have no doubt that an operating model marked by fewer layers, empowered P&L owners, and clearly defined ownership of performance metrics, underpinned by a simpler and more customer-focused delivery model will help us meet our desired outcomes. I expect the new structure to bring the best of Wipro closer to customers." He continued saying that Srini Pallia would lead Americas 1, Angan Guha Americas 2, and N S Bala APMEA. The leader of Europe will be appointed in the coming weeks.

Rajan Kohli would lead iDEAS and Nagendra Bandaru would head iCORE. These leaders would bring in their share of organizational structure in the due course.