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Tata Sons to Invest $1 Billion in Tata Digital Amid Strategy Shift

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TataTata Sons is set to inject approximately $1 billion into Tata Digital in the coming years, insiders reveal. This move follows the suspension of external fundraising for Tata Neu, the ecommerce arm housing the superapp, by the parent company of the diversified Tata Group. The decision is aligned with an impending reassessment of the digital strategy, coinciding with the recent appointment of Naveen Tahilyani as the CEO & MD of Tata Digital.

The hiatus in external fundraising for Tata Neu is a strategic pause as the new CEO, Tahilyani, gears up to evaluate and chart the course for execution and scale. Tata Digital, which has already received over $2 billion in investments from Tata Sons, holds board approval for additional capital infusions over the next five years, according to insiders. Notably, Tata Sons Chairman N Chandrasekaran is steering the company towards enhanced operational efficiency and agility, signaling a renewed focus on scaling up the business.

Tata Digital's latest leadership change sees Tahilyani taking over from Pratik Pal, who had been at the helm since the company's inception in 2019. Industry sources indicate that the appointment aligns with Tata Sons' strategy to bring in a leader with significant consumer experience to lead the next phase of expansion for Tata Neu. As the conglomerate continues its digital push, the infusion of funds and strategic leadership changes mark crucial steps in Tata Digital's evolution. Despite inquiries, a spokesperson for Tata Sons remained silent on the matter.


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